if building wealth is easy, why aren’t we all financially free?
the economy, the echo chamber and your next move
I haven’t been able to stop talking about this viral debate this week, where two multimillionaires go head-to-head on whether the economy is actually recovering — or if we’re all being gaslit into thinking it is while the middle class gets squeezed dry.
One side argues the system is rigged and inequality is exploding.
The other says if you just learned to play the game (start a business, invest early, avoid taxes), you’d win.
But I’ve got a financial hot girl take:
In this issue:
Why aren’t more people financially free?
This week, a viral video debate resurfaced one of the most urgent questions of our time:
“If investing is so easy, why aren’t more people financially free?”
One side says the economy is bouncing back and people just need to “play the game” better. The other side calls that out as delusional – saying that wealth is being hoarded, the middle class is collapsing, and most people are being left behind.
Both sides are right — and both sides are missing the point.
Yes, the system is rigged. Inequality is rising. Property is out of reach. And the people at the top are often playing a different game entirely.
But also… access to wealth-building tools like investing, digital income, and financial education has never been more available… and still, participation is super low.
People are exhausted, overstimulated, under-informed, and deeply untrusting of an economic system that hasn’t worked in their favour. Ever.
What’s stopping people from building wealth?
There are three main reasons stopping people from building wealth:
Financial education is still gatekept and filled with jargon
Investing feels exclusive and overwhelming, especially if you grew up without money or with financial instability
Shame, fear of doing it wrong, and generational trauma that keeps people stuck
And let’s be honest: most of us were taught how to survive with what we have, instead of the strategy on how to grow it.
Apply the Financial Hot Girl mindset
Wherever you’re based, a great example of how to apply the FHG mindset is looking at the recent Spring Budget (UK government’s financial policy update released annually).
The Budget hints at an economic recovery — extra funding here, tax adjustments there.
That’s great on paper, but the reality is that food prices haven’t stopped climbing, rents aren’t dropping, and the wealth gap isn’t closing overnight.
Budgets are short-term headlines; but your financial confidence is a long-term habit.
Whether you’re in the UK or not, the same truths apply:
1. Don’t wait on politicians
Policies change, governments rotate, and you deserve a sense of security that’s not tied to a voting cycle.
2. Lose the shame, own the responsibility
You didn’t create today’s inequality — but you can decide to learn the basics of investing, money management, and digital income. Guilt and shame just hold you back from the very actions that would empower you.
3. Use these announcements as a wake-up call
Even small policy shifts remind us that we must build our own safety net. The Financial Hot Girl mindset is about playing the long game, because you don’t need permission to protect your future. And no one’s going to do it for you either.
Remember:
This mindset is about reclaiming your power in a system that quite literally makes a profit when you feel powerless.
The FHG show is landing…
We need to stop calling it a spending problem…when what we really have is a self-respect problem.
That’s what the first episode of The Financial Hot Girl Show is all about: the silent ways we overspend, undercharge, and self-sabotage — because deep down, we don’t believe we’re allowed to be wealthy.
And I need your help naming it!
What should we call the first episode?
It's all about financial self-sabotage
The Self-Hate Tax (What It’s Really Costing You)
The currency of hating yourself
You're paying a secret tax (here's how to stop)
The show drops next Monday, April 7th!!!
Have a great week!
—Devamsha xo


