Underconsumption is taking over social media
Here's what to do about it
Welcome to this week in the FHG Insiders Community 🫶
It’s the first edition!! This week we’re talking all about how to join the underconsumption trend, help me find our next Financial Hot Girl spotlight and get an insight into what exactly is going on here... 👀
Don’t forget to scroll to the bottom for our Insider podcast recommendations, help build our resource bank and submit a dilemma you need help with!
Underconsumption is taking over TikTok
I’ve seen so many TikToks from gorgeous girls asking their audiences what their blindness is (e.g. having brow blindness means you don’t have flattering eyebrows, or having hair colour blindness means you need to change your hair colour).
But the blindness I think 99% of us have is purely how much stuff we own. Enter: ✨ underconsumption-core ✨
Look around you right now. How much stuff is there?
Have a look in your makeup bag. Do you have more that one product in each category? I do. And honestly, I have no idea why I do.
This week: think about how you could throw out or give away one product in each section of your home. Or think about one thing you’ve been meaning to buy, but pop it on a list while you finish the current version of it that you already have 👀
Come back to me when you feel lighter, sleep better and think clearer—because I guarantee you will!
Help me - who is our next Financial Hot Girl? Who are your favourite female entrepreneurs that you’d like to hear from?
Finally, what’s going on here?
You might be wondering what to even expect from Financial Hot Girl.
I’ve had so many ideas for this community over the last 1.5 years, and from Radio 1 picking up Financial Hot Girl to 1000s of women across the globe connecting over wanting to be one, I’ve decided to go for it and launch some merch and well as EVENTS!!
Life since Covid has emphasised to me just how fun meeting people IRL can be and I think uniting over FHG is a cause to celebrate 🍸
Event planning might take some time, but I wanna do this with you. So let me know where you’re from and I can AT LEAST pick a location 😅



